Pop! is an advertising campaign to market a new collection of MAC cosmetics themed after Roy Lichtenstein and his iconic art. The vibrant colors and eye-catching, unique advertisements are geared toward MAC's overall target audience: "All Ages, All Races, All Sexes". Pop! reaches out to anyone who is or may be interested in the quality, unique products MAC has to offer.

  • Pop!
  • Brand system, photography, print ads, website design, social media

Project 01a
Project 01a
Project 01a
Project 01a